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20 April 2021

New TikTok Feature: Playlists 📱

If you spend even a fraction of the time that we do on TikTok, you might have come across their newest feature: Playlists!

Playlists have been introduced as a way to group videos into themed collections, making it easy to find related content on a creator’s page. Each clip carries over to the next, creating the ability for seamless storytelling. For brands and big creators, this can be a game-changer!

Ready to put it to use? Here’s how to use the playlist feature:

Step #1: Make sure you have a Business or Creator TikTok account. 
Step #2: Tap the “Me” icon on the main navigation menu and head to your profile.
Step #3: Tap the “Sort videos into playlists” prompt under your videos tab (if available).
Step #4: Add a title for your playlist (up to 15 characters long).
Step #5: Select which videos to add to your curated playlist collection.
Step #6: Once you’ve picked what videos will reside in your playlist, decide on the order your videos will appear.  

We’re excited to see how this feature is utilized on the app (and to keep watching hours of TikTok a day). To learn more about Playlists, click the link below to read the full article this post was based on, created by Later.

https://later.com/blog/tiktok-playlists/